Due to the research I undertook, I came to the conclusion that artists of the ‘rock’ and sub rock genres (punk rock artists) usually have a deeper meaning to their posters and adverts whereas genres such as r’n’b and pop usually make the purpose of their adverts to glamorise themselves and other materialistic objects. For this reason we made our finished digipak like this:
We have put the lead singer’s face in big on the cover. This is because we wanted to emphasise the fact that it is a female which is contradictory because she is lip syncing a man’s voice, in an attempt to portray herself as a male. We kept it in black and white in order to fit in with Joy Divisions classic look and also to represent a hidden message, as dark colours are seen as mysterious. Normally when a female is showing nothing but her lips, it is meant to represent seduction as the lips are famous for being sensuous. However, when the audience actually buy or watch the final product, they will pleasantly be surprised to find that this isn’t the case and for once females are not actually being portrayed as sexual objects so the shock will be greater. We used the font ‘Courier new’ and used capital letters. This is because ‘courier new’ looks like a formal font to let the audience know that there is a sense of seriousness with our song, and not just made for fun, which is emphasised with the capital letters.
The inside of the digipak has got a crumpled up school tie and shirt. This is because we also wanted to represent the loss of innocence, and how troublesome teenagers are at this day and age. Uniform usually represents rules and because everyone looks the same when wearing it unison is also represented. Therefore crumpling up the uniform and leaving it on a brick wall symbolises how teenagers don’t care about rules and regulation and just simply don’t follow them. Also it shows that they all want to be different.
This the back cover. The empty swing compliments the message that the inside is trying to state about the loss of innocence. Younger people are seemed to enjoy playgrounds. However since the swing is empty can symbolise that they don’t do these things anymore. Empty swings can also represent desertedness, which is linked to the front cover’s message as we want the gender stereotypes to be wiped out as in a genocide leaving that area of music videos deserted.
Sunday, 8 May 2011
Subscribe to:
Post Comments (Atom)
No comments:
Post a Comment