I followed the conventions of posters promoting albums and I used the same image from the album which I'm trying to promote, on my poster. This causes instant recognition from my target audience and from the people listening to my music and creates an image which is stuck in their minds and which they will always associate with the band. It also creates recognition to the album so that when the poster is up in someone's room, they may feel like they want to listen to the music by constantly being in the presence of the image. Additionally, unlike the digipak, the poster has both the name of the band and the name of the album which helps with the recognition, So that the name will always remind people of the band, and again causing instant recognition.
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